Overview

Chase AI shows a three-step method to “defeat the monster known as AI slop” in web design. Step 1 is cultivating taste by building a curated library of design inspiration (screenshots from Dribbble, Pinterest, Twitter — even organized into a Claude Code-built web app that groups designs and explains their vocabulary). Step 2 is equipping Claude Code with the right external tools: the Impeccable skill (~50K stars, 23 commands for polish/critique), the Taste Skill v2, the Higgs Field MCP for image/video generation, and 21st.dev for component inspiration. Step 3 is the actual build — cast a wide net (5 styles), iterate (3 versions of a chosen style), then tinker with a visual “tweaks bar.” Core thesis: AI has no taste, so you inject yours; avoid one-shotting and instead see all your options on one screen at once.

Key Insights

  1. AI has no taste — and models getting 10× better just changes what looks “generic” — the real fix is injecting your taste into the process so output is unique and specific to you, not an average regression-to-the-mean. [1:01]
  2. Step 1 = build a curated inspiration library — screenshot designs you like from Dribbble, Pinterest, Twitter into a library; this “reflection of your taste” becomes the foundation for everything you build instead of relying on nothing. [1:35]
  3. Turn the library into a Claude Code web app — have Claude build a simple app that groups your screenshots by design type and explains what each design is, its meaning, and its vocabulary (keywords), with a “copy brief” button. [2:47]
  4. Impeccable is the best front-end design skill — open-source, ~50K stars, now part of GitHub’s AI tooling; one skill with 23 commands (critique, polish, bolder, quieter, overdrive, clarify) that removes slop across typography, color, spatial design, responsiveness, interaction, motion, and UX writing. Has a 46-pattern “slop” breakdown and a live mode. [4:05]
  5. The Taste Skill v2 and Impeccable are both a step above Anthropic’s front-end design and UIUX Pro Max — they look for AI slop tells and give a stronger layout/typography/motion/spacing instead of a boilerplate UI. [6:17]
  6. Higgs Field MCP gives Claude Code image + video generation it doesn’t have natively — access to virtually every AI image/video generator; e.g. GPT Image 2 for images, SeaDance for video right now. [6:55]
  7. 21st.dev for component inspiration — copy a prompt for a specific button/card/pricing section and paste into Claude Code to get that component. [7:53]
  8. Beware the “one skill away” trap — narrow, prescriptive skills only give one kind of output; prefer flexible tools (Impeccable, Taste, Higgs Field) because great output depends on your prompting and taste injection. [9:07]
  9. Don’t one-shot — cast a wide net — create five versions in five different styles first, compare on one screen, pick a direction. Then iterate 3 versions of that narrow style. Then tinker. [9:58]
  10. The four things to pass to AI when prompting: aesthetic (family of design), reference image (from your taste library — match the feel, not the content), intent (what you’re building and why), and guardrails (never purple gradients, never Inter font, etc.). [11:26]
  11. Add a “tweaks bar” to the dev server (like Claude Design) — a pop-up UI to change font size/type, accent colors, hero imagery, motion, weight, etc., so you iterate visually without re-prompting 10 versions. [20:03]
  12. Give Claude real website URLs as references, not just screenshots — Claude can see a live site’s formatting and apply it to your page. [20:45]

Actionable Techniques

  1. Build a taste library first — screenshot designs you like from Dribbble/Pinterest/Twitter; organize them into a Claude Code web app grouped by design type with vocabulary notes and a “copy brief” button. [2:47]
  2. Install the Impeccable skill (CLI or via URL in Claude Code) for critique/polish/bolder/quieter across 7 design areas; use its live mode to click through the site component by component. [4:05]
  3. Install the Higgs Field MCP for image and video generation; use GPT Image 2 for images and SeaDrop/SeaDance for video, generate hero imagery and custom assets. [6:55]
  4. Use 21st.dev to grab specific component inspiration (buttons, cards, pricing sections) via copy-prompt → Claude Code. [7:53]
  5. Cast a wide net first — prompt for 5 versions in 5 different styles; compare all on one screen; pick the direction you like. [10:05]
  6. Narrow with iterations — once you pick a style, get 3 versions of it, pick one, then tinker. [10:43]
  7. Prompt with the 4 essentials: aesthetic, reference image (feel-match), intent (SaaS vs event, audience, desired action), and guardrails (never purple gradients, never Inter). [11:26]
  8. Use the tweaks bar to iterate visually fast instead of re-prompting — toggle font/color/accent/motion/weight/reveal distance until happy. [11:48]
  9. Match the feel, not the content — provide reference images/URLs and say “match the feel and aesthetic,” not copy. [11:59]
  10. Provide website URLs as references so Claude sees real formatting and applies it to your page. [20:45]

Tools & Skills Mentioned

  • Dribbble, Pinterest, Twitter/X — inspiration sources for the taste library. [2:05]
  • Impeccable (impeccable.style) — 23-command front-end design skill; slop remover; live mode. [4:05]
  • Taste Skill (v2) — ~66K stars, experimental, anti-slop layout/typography/motion/spacing. [6:17]
  • Higgs Field MCP (higgsfield.ai) — image/video generation for Claude Code. [6:55]
  • GPT Image 2, SeaDance — generators used via the Higgs Field MCP. [7:13]
  • 21st.dev — component inspiration (buttons, cards, pricing). [7:53]
  • Claude Code — the build environment. [throughout]
  • Claude Design — source of the “tweaks bar” idea. [20:01]

Quotes Worth Keeping

  • “AI has no taste.” [1:01]
  • “No matter how good the models get… it’ll just change what we consider to be generic.” [1:17]
  • “We’re not trying to one-shot. We just want to get something moving in the right direction.” [13:04]
  • “The idea is I want to see all my options on one screen at one time.” [10:50]
  • “Never I want purple gradients. I never want Inter font.” [12:42]
  • “It’s about cultivating that taste, bringing that taste to AI, and then iterating. So I’m not just at the mercy of Claude one-shots.” [22:05]